Six Apart
Responsible for developing marketing materials, creating microsites, email campaigns, blog reviews, and editing engineering and marketing materials.
ARC Worldwide
As primary writer for the Visa account, I was responsible for campaign development designed to incent usage, update the Visa website, and produce direct mail acquisition and retention efforts.
Shutterfly
As Marketing Communications Specialist, my responsibilities include creative/marketing testing and development of both our web site and customer communication streams. I’m also involved in managing workflow and the design areas.
Charles Schwab
Creative responsibilities included the schwab.com website, national campaign efforts, partnership and promotional advertising; also managed the proofreading department, on-staff and freelance writers.
Orsatti & Parrish
Developed creative for all agency clients and helped initiate various direct marketing testing platforms.
Bronner Slosberg Humphrey
Developed creative and marketing testing platforms for various global businesses; helped initiate new product marketing communications for AT&T.
Retail: Filene’s Department Store
Responsible for the creative development of catalog, newspaper and direct mail advertising. Headed advertising efforts for the cosmetics and fashion areas. Managed proofreading and copywriting departments.